Plum Creative of Winnipeg, MB awarded Bronze for Best Sports Promotion in 2015
at the Broadcast Design Association Awards

WINNIPEG, July 13, 2015 – Plum Creative of Winnipeg, Manitoba has been awarded a Bronze Broadcast Design Association International Award in the category of Best Art and Design for Sports Program Title for MBC’s FIFA World Cup broadcast at this year’s Promax/BDA conference in Los Angeles, CA.

Dennis Tam, Creative Director of Plum commented “to be able to compete in this prestigious international design event is a huge honour for Plum. We were competing against top creative entries from around the globe, from design hot spots such as New York, London and Los Angeles. This year the competition was intense with the Olympics and FIFA international designs, all competing for the top honours. We are proud to be able to put Manitoba on the map in this ever-changing animation/broadcast design landscape. Good design transcends boundaries.”

The Broadcast Design Association (BDA) annual design awards is a coveted worldwide event that recognizes great achievements in the field of motion graphics, animation and design in the broadcast industry. Promax/BDA is a worldwide association of entertainment marketers, promoters, producers and designers, representing more than 500 television stations and major broadcast and cable networks from the U.S., including more than 3,000 individual members from 70 countries.

The award-winning Plum design was contracted by MBC – a leading TV network based in Dubai in United Arab Emirates. Since it was launched 1991, the network has expanded into MBC 1, MBC 2, MBC 3, MBC 4, MBC Action and Al Arabiya, including a 24 hour news channel.

Plum Creative has a long-standing working relationship with MBC-TV. During the launch of MBC 4 in 2005, Plum’s creative director Dennis Tam and 3D lead designer Liem Nguyen were chosen to design a series of high-calibre station IDs for the newly launched network. The launch campaign was so successful that it won the acclaimed Judges’ Choice Award at
Promax/BDA that year.

Dennis Tam stated that working with the MBC Executive Producer Rasha Saad “was a great collaboration between creatives across the continents.”

Dennis Tam and Liem Nguyen from Plum have received the following:

  • An Emmy for Outstanding Graphic Design for the ABC sports broadcast of Superbowl XXXVII
  • An Emmy for Outstanding Graphic Design for MLB Tonight
  • An Emmy nomination for Outstanding Graphic Design for the show packaging of Monday Night Football in 2006
  • BDA Silver for Best Art Direction: KTSF ID
  • BDA Gold for Best Music: KTSF ID
  • BDA Promax Judges Choice Award: MBC 4 launch
  • BDA Bronze for Best Art Direction Open: Death Making MBC
  • BDA Gold for Best On Air ID: Fight Network
  • BDA Silver for Best Bumper for Cool Kids Break


Plum Creative is an award-winning full-service creative studio based in Winnipeg Manitoba. Plum specializes in creative media campaigns, website design, broadcast video production and design, 3D animation and interactive media. Plum’s team of award-winning professionals has more than 25 years of experience with an international client list that includes major corporations, broadcast networks, film and animation studios – all resulting with successful marketing campaigns. Plum delivers world-class designs paired with an experienced and highly creative team.

For more information about Plum Creative Inc., please contact:

Cindy Dowse
Executive Producer
Plum Creative Inc.
Ph: 204-885-2828
Cell: 204-781-8711